As mobile developers, one of the most challenging obstacles we face is finding ways to effectively market your applications. Unless your application makes it into the coveted ‘featured’ section of the Android market, you’re on your own.
For this reason Urban Airship now provides developers with a new tool called AirDrop. AirDrop which will aid developers in promoting their applications by making it easy to distribute your applications to your friends, fans, and reviewers.
Here are some ways you might use AirDrop:
- Seed reviewers
- Provide free copies for promotions and or contests
- Share them with people interested in your application
- Send development copies to testers
Once you upload your application to AirDrop, you can create custom redeem codes and links to share and distribute. You’ll be able to see who has redeemed codes and, best of all, we make it extremely easy to get the application onto the user’s device.
If the user clicks on the redeem link from their desktop, AirDrop provides that user with some options on how to navigate to that link from their mobile device. Options for sending the url from their browser to their device include a QR code, Google Talk (aka Jabber), and email. Once the user clicks the redeem code from their mobile device the download starts immediately.
Getting started with AirDrop is easy. There is no sign-up, just login with your Google account, upload your application, and start generating redeem code links for distribution immediately.
Just another tool from Urban Airship to help make your lives easier.
Rohan Singh at 6:23 pm on August 28, 2010
Any plans for adding an option to let anyone download the app using a redeem code, without having to sign in?