Customers
Dictionary.com
Who
Dictionary.com is the world's largest and most authoritative online dictionary, helping people get smarter any time, any place. Dictionary.com provides reliable access to millions of word definitions, synonyms, spelling, audio pronunciations, example sentences, and translations, as well as brain-building games and tools designed to entertain and educate.
What
The free dictionary.com app delivers trusted reference content from Dictionary.com and Thesaurus.com, including nearly 1 million words and definitions. The latest version of the app features Dictionary.com’s popular Word of the Day, delivered via Urban Airship Push, to millions of iPhones and Android devices every day. The optional Word of the Day push notifications keep dictionary.com app users engaged with the apps, reminding users of the useful and informative content available within the app. Logophiles everywhere rejoice!Testimonial
“We wanted to provide our popular Word of the Day to app users direct to their mobile device through push notification (instead of through email). This way, our word lovers continue to enjoy the great features we offer without needing to launch another program or app. For us, adding push adds value to our users.” — Lisa Sullivan-Cross, GM Mobile, dictionary.comFieldrunners
Who
Named to TIME Magazine’s Top Everything list of 2008 as the best mobile game, to PC Magazine’s list of “must-Have iPhone Apps,” and numerous other “best of” lists, Fieldrunners is a fast and furious tower defense game that looks great on the iPhone and iPod touch super-bright, super-crisp screens and seamlessly integrates the iPhone touchscreen as a game controller.
What
In Fieldrunners, gamers enjoy the tactics and strategies involved with defending their towers. They spend countless hours engaged in entertaining challenge. Then they come to the end.
But by purchasing expansion map packs, Fieldrunners enthusiasts can continue to tackle new challenges and stay engaged with the game. These map packs are delivered directly to the app via Urban Airship StoreFront. With the ease of a song download from iTunes, app users can continue to enjoy the app with new content. StoreFront makes the user experience virtually seamless and the developer experience a joy of easy integration.
The InHouse App
Who
FOX's hit TV show HOUSE app “InHouse” (for iPhone, iPod Touch and iPad) features exclusive mobile content, including app-only appisodes that give fans of the show ongoing doses of HOUSE. InHouse features episode-specific material coinciding with the broadcast of original episodes during this season. Features include exclusive interviews and behind-the-scenes footage; photos capturing never-before-seen moments on the set; alternate music selections considered for each episode; writer selections of favorite “House-isms” specific to that episode; a video blog with HOUSE writers giving an insider’s perspective on the creation of each episode’s script; and the original content in the three-minute weekly appisodes.
What
The InHouse app needs to alert its users that new content is available, especially in the summer months when the show is on hiatus. Push notifications do the trick, sending a text alert to a fan’s iPhone as soon as the content is available. The FOX iPhone development team at Ubermind chose Urban Airship Push to power its mobile message outreach.
Testimonial
“Everything's working great so far. The Urban Airship integration was an easy win for us — we would not have been able to roll our own in the timeframe we were dealt. It's uncanny how fast the whole service is, even in production to thousands of devices. Overall, we’re thrilled!” — Adam Ott, Ubermind
Mashable
Who
Mashable is one of the world’s largest blogs that focuses exclusively on news surrounding Web 2.0 and social media. With more than 15 million monthly page views, Mashable is a prolific blog, publishing daily news updates, website reviews, service overviews and numerous social media guides and resources. The Mashable iPhone app delivers all this content to the mobile device, so users get it directly in their hands whenever they want it.
What
The Mashable iPhone app sends push notifications when user-requested content is available; users can select alerts by channel, category, tag or author. Mashable uses Urban Airship Push to power these mobile notifications, so the users stay up-to-date on information that’s relevant to them and get the content they want in real time.
Democratic National Committee
Who
The Democratic Party created two new apps for the upcoming 2010 election. The Organizing for America app and The Democratic Party app are designed for voters who want to make an impact and stay informed on issues relevant to campaigns, both national and local. The Democratic Party is using the apps to engage in high-tech grassroots outreach with sophisticated mobile features that appeal to a citizenry on the go.
What
The Democratic Party is using Urban Airship’s AirMail, a media-rich mobile messaging solution, to connect with mobile citizens, promote local events, and inform voters about local candidates and issues. Video of speeches, debates or sound bites from local candidates will appear directly in the mobile message users receive on their mobile devices. News alerts keep voters up to date on campaign developments. Mobile app users can participate in the democratic process directly from within the apps responding to polls, signing up to volunteer for a campaign, contacting a member of Congress or making a donation. iPhone users, many of whom get most of their information from mobile apps, are staying engaged through their apps, and thanks to AirMail their engagement is much richer.
Newsweek
Who
Newsweek is a weekly news magazine with the mission to reveal the big ideas behind the big headlines, share unique insights and opinions and illuminate the week ahead. Enjoy insight, opinion and original reporting on a broad range of topics.
What
The Newsweek app for the iPad allows you to read each issue in both landscape and portrait mode; zoom in to read individual stories and take a closer look at photos. And since you don’t need an Internet connection to read the issues you’ve already downloaded, you can take NEWSWEEK everywhere … even on a plane or train.
The complete content of Newsweek, is available in digital form every week. Newsweek uses Urban Airship’s StoreFront, so readers can purchase an issue directly from within the app. Download the app once, enjoy the entire magazine throughout the year.
Tapulous
Who
With more than 25 million users, Tapulous is one of the most successful game companies on the iPhone. Tapulous has put out a suite of hit games, the most recent being "Tap Tap Revenge 3."
What
Both "Tap Tap Revenge 2" and "Tap Tap Revenge 3" are real-time mobile gaming experiences. The games let users challenge other players to beat their high score. Push notifications sent to those friends drives them back into the application to play the game.
In addition, Tapulous uses Urban Airship Push to deliver updates about new or updated in-game content.
Tapulous has very successfully integrated push notifications into its social strategy. By not only sending messages between friends, but also sending broadcast updates, its a great use case for the many uses of push notifications.
Urban Airship worked closely with Tapulous to ensure that "Tap Tap Revenge 2" was the first application in the App Store that supported push notifications.
Testimonial
“Implementing a Push provider, per Apple’s spec, seemed like it might be a little tricky, even with our existing server infrastructure. Plus, we needed to be sure that we’ll scale,” said Jessica Kahn, director of engineering at Tapulous. “Urban Airship was the right solution for us. On our own, it might have taken weeks to do a good job of implementing the provider portion of Push support. Instead, it took a few hours to integrate our product with theirs.”
Gowalla
Who
Gowalla is a beautiful social app for sharing and discovering eateries, coffeehouses, nightlife hotspots, hipster hangouts, retail meccas, famous landmarks and much more. There's also a game element: when you check in, you can pick up and leave virtual items at that location. Each virtual item keeps track of where it's been, so you can see its history.
What
When a user checks in, Gowalla uses Urban Airship to deliver messages to all of that user's friends. The notification includes where they've checked in and any message that the user wants to send along.
Push notifications like this are a great way to keep your application fresh and vibrant. It's a way to provide constant updates and egage the user, as well as drive them back into the application.
Testimonial
“Configuring push notifications with Urban Airship was a breeze. Thanks to the sample code, we were able to get push notifications working in Gowalla in under 30 minutes. I’d recommend Urban Airship to anyone who wants to focus on their own app, rather than the plumbing,” - Scott Raymond, CTO, Gowalla
Justin.tv
Who
Justin.tv is an online site that allows anyone with a computer to watch live streaming video. It’s the easiest way to create live video, or broadcasts, that can be viewed in more than 250 countries. Using only a laptop, anyone can share events, classes, parties or thoughts, live on video. They can also chat in real-time with viewers. Justin.tv makes it fun, easy and fast to engage with a live audience.
What
The Justin.tv iPhone app allows users to view live video, chat, share videos and save channels as favorites. The app also incorporates some interesting mobile features, including Urban Airship Push. With push enabled, users can receive a push notification on the home screen of their mobile device when one of their favorite channels starts live streaming.
Urban Airship Push keeps Justin.tv fans engaged with their favorite channels and delivers them relevant information when they want it, directly to their pockets. By leveraging the iPhone platform, Justin.tv is extending its very popular online experience to the mobile environment.
Testimonial
“We wanted to add push notifications to our app really quickly, and Urban Airship helped us do it. Even though we support a massive-scale site at Justin.tv, it was easier to use Urban Airship than build out push notifications internally.” — Caleb Elston, VP Products









