Marketer’s Toolkit
Case Studies
Airbnb
Travel app connects travelers and hosts to make booking unique locations and trips as fast and easy as possible, resulting in three times faster response times.
CoffeeTable
Catalog aggregator uses Push Composer to personalize sales and deliver shoppers to their favorite retailers, resulting in a massive increase in engagement.
Dictionary.com
Dictionary.com increases mobile app engagement and usage with “Word of the Day” and Urban Airship push notifications.
Future PLC
How Future PLC delighted customers and crushed their mobile subscription and revenue goals, resulting in $1M revenue growth 8 months ahead of forecast.
Jelli
Community controlled radio app sees 30% increase in key feature usage thanks to Push Notifications.
Onavo
How this utility app, designed to save smartphone users money, created a 75% increase in awareness by providing an outlet to share the good news.
Swirl
Daily flash sale moves experience to mobile app with Urban Airship Push Notifications, sees 60% increase in mobile traffic and 20% increase in mobile orders.
White Papers
Push Notifications: Urban Airship vs. Build-Your-Own
Push notifications give mobile apps a significant lift in user engagement, but what’s the easiest, most reliable way to help your app gain altitude quickly?
A Guide to Push: Five Ways to Engage and Maintain Your Audience
This paper will help you solve the biggest problem facing the app ecosystem, keeping a user’s attention after the initial download.
Boosting In-App Purchases: Best Practices for Android Developers
This article originally appeared Mashable as a Do’s and Don’ts for In-App Purchases focusing on the Android platform.
Why Mobile App Success Is More Than Just Download Numbers
This article originally appeared on VentureBeat discussing the changing requirements in metrics of success.
Four Tips For Boosting Your Mobile App Ratings
This article originally appeared on MobileDevHQ giving tips and tricks on improving your app store ratings.
Urban Airship Product Sheet
This PDF explains the purpose and benefits of each of Urban Airship’s products.